Media Training

Chernoff Communications media training sessions empower clients to transform interviews into memorable, directed conversations that generate desired results. We eliminate a “firing squad” mentality in which the interview subject feels he must dutifully follow the lead of the interviewer, and replace it with a strategic approach to media interviews. 

Allan Chernoff utilizes his three decades of on-camera broadcast news experience to teach executives how to:

  • expertly deliver key messages
  • make media appearances more impactful
  • eliminate anxiety
  • remain poised
  • enjoy the interview process
  • manage tough questions
  • bridge to message
  • increase one's value to journalists

Our intensive on-camera practice sessions, followed by constructive videotape review, build confidence as we refine presentation skills. Clients emerge confident, empowered to meet the media and maximize opportunities during interviews