Media Strategy, Messaging and Story Development
There is no replacement for working with media strategists who think like journalists because they have been journalists, for decades. Chernoff Communications gives clients that inside edge, providing insightful understanding of how to grab the attention of journalists with timely stories.
We lead clients through customized strategic message and story discovery sessions that allow organizations to sharpen the focus of their messages and uncover narratives that are compelling. As a result, communications teams become better equipped with stories that not only stand out, but are also relevant. This essential process is extremely helpful in enabling organizations to avoid wasting time, money and effort on ineffectual communications, while maximizing media placement results.